I really find this lookbook featuring Supermodel Tyson Ballou, a College Summer Escape.
There are some obvious summer colours where bright colours meet the beach scene. This time H&M seems to be infusing & injected the plaids concept into Summer Beach wear.
Here are some of my favourite photos from the look book. It pulls out the serene, relax, masculine, all tan & relaxing look. An infusion of subtle “SEXY” into the beach scene is what everyone is going for every summer. That should be the way.
Photos courtesy of thefashionisto.com